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What is Cloud Content Management (CCM)?

What is Cloud Content Management (CCM)?

What is Cloud Content Management (CCM)?
date_range - 3 months ago

Today a large number of organizations use cloud content management systems to store their content/data. Cloud content management systems are platforms that manage, distribute, archive, modify, develop and control information in a cloud-based hosting environment.

Definition

Today a large number of organizations use cloud content management systems to store their content/data. Cloud content management systems are platforms that manage, distribute, archive, modify, develop and control information in a cloud-based hosting environment.

Such systems are user-friendly, which means people can use them on their websites without needing to learn any coding. They can be used to create and edit content, which helps with role-assigned administration, security, content workflow, and content coordination. Content is all the files and database information that the organizations use. Those files can be images, videos, PDFs, text documents, etc.

Switching to a cloud content management system is a very logical decision. Nowadays, a lot of information is being accessed and shared via mobile devices. Cloud content management systems allow organizations and their customers to seamlessly and quickly access all the relevant files. This in turn improves the organization’s agility and cost control.

Furthermore, cloud content management systems can function as a bridge that integrates all the different applications and systems organizations usually use - and all that without investing in additional infrastructure, like servers and networks.

More advanced, enterprise cloud content management systems provide additional functions as well. They include advanced security compliance governance and measures. Organizations need not only to be effective and profitable but also to follow regulations and mandates.

Ways of implementing cloud content management systems

  • IaaS (Infrastructure-as-a-Service) - provides IT infrastructure on a subscription basis;
  • PaaS (Platform-as-a-Service) - provides additional software on a subscription basis;
  • SaaS (Software-as-a-Service) - the provider makes the software available for use, and is responsible for its running;
  • Hybrid Cloud - can be installed as a hybrid solution that combines on-premise infrastructure and cloud.

Capabilities

Cloud content management systems should have several capabilities to ensure the organizations use them to their full potential:

User-friendly

Users that use the platform should be able to access all the content easily and efficiently accross several devices. They should also be able to integrate the system with other systems the organization uses.

Secure

The system should provide information governance. Policies, regulations, and security requirements are constantly changing. The platform should be able to meet all these needs.

Equipped with advanced IT

Tools like artificial intelligence (AI) and machine learning can greatly help all organizations. If such techniques are found inside the cloud content management system they can automatize and optimize processes, which brings better productivity.

Able to generate value

The system should be able to identify and extract value from the content it manages. This means it’s capable of supporting other prebuilt applications and user-developed tools that address and solve specific situations.

Scalable

As the organization grows, the cloud content management system should be able to meet the organization’s growing demands. It should be able to handle the increased number of users using it and the larger content it manages.

Benefits

Organizations that use cloud content management systems see a lot of benefits like:

Lower financial costs

Organizations save money because they don’t need to invest in on-premise systems. They don’t have to spend money on hardware, equipment, operations, and maintenance. This brings down costs and helps organizations of all sizes.

Efficiency and agility

Cloud content management systems integrate and connect all organization’s data, which eliminates the need to use several other systems and applications. Efficient access isn’t only exclusive to the organization but to its partners and customers as well.

Productivity

Tools cloud management platforms use help automize the content management process, which in turn frees up employees to do other work. Also, all the content is in one place so the employees don’t have to waste time searching for it. Furthermore, it gives the employees the option of working simultaneously on one project.

Increased data protection and security

On-premise infrastructure can be slow and inefficient in answering the ever-rising challenges of data security. On the other hand, cloud content management providers regularly update systems to comply with law regulations (like GDPR and CCPA) and industry standards. Organizations are familiar with where their data is stored, and who is using it and how, at all times.

Conclusion

Organizations use cloud content management systems to better store and organize their data. There are several ways of implementing such systems: IaaS, PaaS, SaaS, and Hybrid Cloud.

Good cloud content management systems should have several capabilities like being user-friendly, secure, equipped with advanced IT, able to generate additional value, and scalable.

Implementing these platforms can bring many benefits to every organization. Some of the most noticeable ones are lower financial costs for the organization, better efficiency, and agility when it comes to managing the content, greater employee productivity, and an increase in data protection and security.

If you want to know more:

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